解決： Loving Systems ・ Universe as Fractal Octopus ・ 幸福次元。
Instinto Creador P&L: -16 (≃ -4629 TWD)
My business is an online research lab to encourage at least 1B creatives to mix and match seemingly disconnected areas for regenerative innovation across SouthAmerica and Europe creative industries.
我在聽 Malu 講述上週她如何在 Excel 中回顧人物角色和繪製洞察力的採訪
對我來說，感覺他們需要“給自己的時間”、自我認識、探索多重身份、學習實驗和玩耍
Malu 希望通過自然聯繫創造情感釋放體驗
馬路下一步：完成面試分析，Eco Anxiety 的 4-5-6 月內容計劃
I was listening to Malu about how last week she was reviewing interviews with personas and mapping insights in Excel
To me, it feels they need “time for themselves”, self-knowledge, to explore multiple identities, learn to experiment and play
Malu wants to create emotional release experiences thru nature connection
Malu next steps: finish interview analysis, April-May-June content plan for Eco Anxiety
Ruta 回顧 Malu 的課程介紹視頻並聆聽 Malu 的課程理念和後續步驟：
“計劃：
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於五月底前推出以項目爲基礎的課程“地球簡報”。
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重新加入 Instagram 並從四月開始每週分享一次真實的地球簡報。社交媒體上稱爲“地球簡報”的設計挑戰，讓設計師創造真實的設計（標誌等），就好像地球是客戶一樣，並在 Instagram 上公開分享設計，帶有標籤和標籤 IC，每週都是與地球相關的特定主題需要。
角色：視覺設計專業人士想要個人改變並訓練自己作爲客戶爲地球設計。
下一步：
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基於去年 Persona 對話的課程腳本和章節/大綱。
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（然後在一週後錄製帶有時髦背景/衣服的新視頻）。”
Ruta reviewing Malu's course intro video and asking Malu who is the persona and what's their problem with the design; listening to Malu's course ideas and next steps. Here's the synthesis:
"Plan:
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Launch a project-based course “Earth Brief” by end of May.
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Rejoin Instagram and start sharing real Earth Briefs once a week from April. Design challenge on social media called “The Earth Brief” for designers to create real designs (logo, etc) as if Earth is the client and share designs publicly on Instagram with a hashtag and tag IC, each week is a specific topic related to Earth needs.
Persona: Visual design professional wanting for a personal change and to train themselves to design for Earth as a client.
Next steps:
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Script and chapters/outline for course based on Persona conversations from last year.
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(Then record new video with funky background/clothes the week after)."
聽馬路的目的和目標：
“ICreador 是一家幫助人們創業的企業，是一個讓個體企業家學習如何組織想法、文件和情感的地方。
IC媒體實驗室是爲了樂趣和自由探索。它將向從事創意項目的移民提供資金/贈款。
目標客戶：在健康行業工作的個體企業家或具有整體路徑的設計師。
目標：在 5 月至 10 月之前爲 12 位教練客戶提供指導，每位客戶 1000 美元 = 1000/12=100 美元，6 月之前的第一個計劃，WOW 體驗和以客戶爲中心！當一個網站準備好後，去真正的學校提供研討會！”
Listening to Malu's purpose and goals:
"ICreador is a business helping people to start a real business, a place for solopreneurs to learn how to organise ideas, files, emotions.
IC media lab is for fun and free exploration. It would give money/grants to migrants who do creative projects.
Target customer: solopreneurs who work in wellness industry or designers with holistic path.
Goal: 12 coaching clients by May-Oct, 1000$ = 1000/12=100$ per client, first programme by June, WOW experience and customer focus! When a website is ready, go and offer workshops in real schools!"
☑️ 數字內容計劃：主要思想：變革、進化、轉型。 9 個月的年份（3 月 1 日 - 12 月 1 日 - 9 個月），每月在我們的兩個博客（IC 和 2K）上發佈一個主題。每個內容片段都是對動物的採訪，他們對 TOPICS 的看法。例如。 “一條蟲子怎麼看待個人轉變？”
☑️ 服務：時髦的感官情感釋放體驗。
☑️ Digital Content Plan: Main idea: Change, Evolution, Transformation. Year of 9 months (March 1 - Dec 1 - 9 months), one topic per month published on our both blogs (IC and 2K). Each content piece is an interview with animals what they say about TOPICS. E.g. “What does a worm think about personal transformation?"
☑️ Services: Funky sensory emotional release experiences.
In the call we discussed:
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Realised a need to prototype a whole dream (learning space) instead of one course only
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Discussed an idea of KOKONO integrating with 0oo for potential online space for project-based learning
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Mapped the needs of potential students in Argentina: "people need to learn to create solo first, and later on to collaborate", "people need to feel cared for in a beautiful space", "people need to unlearn their bias before they learn something new"
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Mapped the key questions of "Where are the changemakers and wannabe entrepreneurs?", "How can people quit a job and get money elsewhere?", "Where do people go to learn to create passion projects and to find creative partners?", "How to teach reflection and to problem solve?"
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Mapped the steps we both want to teach: "Learn to live with less", "Explore your story and discover your purpose", "create something out of nothing", "encouraging people to reflect", "create your own ecosystem as a professional network"
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Made 2 early stage prototypes of landing pages on Miro
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Realised that Instinto Creador is more interested to be a creativity learning space starting with the body first
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Realised that KOKONO is more interested to be a creativity learning space starting with the mind and projects first
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Merging happened! Instinto Creador and KOKONO come up with a blended process where people would learn all - Body, Mind connection as a springboard for creativity on this planet Earth
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Came up with an early stage process for learning creativity based on 4 learning challenges - Loving Systems, Pausing Systems, Prototyping, Co-Creation - that would feel like playing a game Mario Bro :)
Malu and Ruta had a call to discuss:
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websites content: kokonolab.com and instintocreador.com will be for courses, kokono.ie for services
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website review: kokonlab.com prototype
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courses topics and challenges - as products to sell
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pricing for services
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next steps: prototyping course landing pages on Monday, 13th Sept
Consulted on organisational culture and helped to discover the right words to describe Mission, Vision, Values in a clear concise way
I spent 0.5 hour designing this icon, is the mix of I and C. I create it based on my own letterhand writing (i write the I letter like that, like it have a long dress) and then, is immerse in a circle, the basic shape that contains letter C.
需要幫忙。
Estuve organizando mi worklow en Notion para escribir en el blog de forma más fluida. Lo tengo organizado según el método PARA de Tiago Forte: Projects- Areas - Resources - Archive
- Dentro de Projects tengo a Instinto Creador
- Dentro de Instinto tengo Free Writing y Editorial Calendar
- La página llamada Free Writing la dividí en meses (empezando en Enero)
- Enero lo dividí en los días del mes y ahí, cada día escribo de forma libre sobre lo que voy viendo, reflexionando, aprendiendo y demás. Luego lo que sea más relevante o quiera profundizar lo llevo al calendario editorial.
- En el calendario editorial lo que hago es anotar los posibles posts y asignarles un status (idea - listo para corregir - work in progress - publicado), el tipo de postes que va a ser y la posible fecha para publicar
Aprendí cómo agregar el proyecto para registrar lo que voy trabajando!
//¿¿Cómopuedo hacer crecer mi comunidad sin usar Instagram ??? //
嘿[malü]，我對您的挑戰有一些想法！
因此，問題是如何在沒有社交媒體的情況下與新人建立聯繫？好了，您可以回到聚會和介紹之類的基礎知識。您需要一些娛樂方式（聚會在哪裏？何時舉行？爲誰？）
您的網站（博客）上有思想領袖的訪談以及有關主題X的在線事件，這可能是聚會發生的中心位置（人們可以發表評論，與他人聯繫）。
那麼下一個問題是如何邀請人們參加聚會？每當您有新的採訪/活動時。首先詢問1：1，直到建立生態系統（通訊列表）
您可能需要探討的術語包括影響者，SEO鏈接建立，入站營銷
// ¿¿Cómo puedo hacer crecer mi comunidad sin usar Instagram?? //
Hey [malü], I have some thoughts on your Challenge!
So the Q is how to connect with new people without social media for a business? Well you could go back to basics like parties and introductions. You'd need some ways of entertaining people (where is the party? and when? for who?)
Your website (blog) with interviews with thought leaders and online events about topic X could be that central place where the party is happening (where people can leave comments, connect to others).
So next Q is how to invite people to the party? Everytime you have a new interview/event. First asking 1:1 until you build up your ecosystem (newsletter list)
Terms you may want to explore are influencers, SEO link building, inbound marketing